by Cyprian Francis | Jan 13, 2018 | Blog, Chicago, Technology
As you might expect, Lyft has reams of data about its customers’ ride-sharing habits — who is calling rides, where and when. That data led to an unlikely avenue to try connecting with its audience at a deeper level: beer. Starting next week, the nation’s...
by Cyprian Francis | May 18, 2017 | Blog, Business, Technology
Lyft is launching a new rewards program for riders that will help them accrue Delta SkyMiles. For every dollar spent on a Lyft ride, Delta SkyMiles members can earn three miles. There’s no cap on the number of miles users can earn and the miles won’t...