by Cyprian Francis | Oct 22, 2018 | Blog, Education, Marketing, Social Media
Social media marketing used to be easy. Find some content, and post it. But that was before EVERYONE had an account. Now, it’s a battle for position, audience, reach. You actually have to think really hard about the stuff you’ll be posting, and how it...
by Cyprian Francis | Oct 9, 2018 | Blog, Business, Social Media, Technology
Facebook has introduced its long-rumored video-calling device, Portal. Available in two sizes, the device is packed full of features that could make it a popular choice for social media types this holiday season. The device represents Facebook’s first foray into...
by Cyprian Francis | Sep 27, 2018 | Marketing, Social Media
Today, Facebook has announced that it’s rolling out Facebook Stories Ads to advertisers globally. More than 300 million people use Facebook Stories and Messenger Stories every day. Since Snapchat debuted the Stories format back in 2013, it has taken over the social...
by Cyprian Francis | Aug 17, 2018 | Blog, Marketing, Social Media
Creating strong visual social media content is key — consumers are visual by nature, making it a great way to engage your followers. For example, when you include images in a tweet, it can boost the engagement by 313%. On Facebook, posts with images can pull 130% more...
by Cyprian Francis | Jul 24, 2018 | Marketing
Google and Facebook welcome back crypto advertising. Earlier this year, Facebook implemented an update to the policies of their Ad platform, banning all cryptocurrency-related ads. Two months later, Google was quick to follow Facebook in this decision by also banning...