Paid Media (March – April 2020)

About:

Working in conjunction with the wonderful Vanquish Media Group team, I was pleased to help manage the paid media campaign going into the VOD launch on April 28th.

Responsibilities:

Paid Media, Facebook Ads

Paid Media:

We started the campaign about 5 weeks prior to its launch, generating traffic and Apple Pre-Sales up until the release, where we began sending traffic to the Amazon Prime Link.   The campaign was a success.  The film reached numerous “Top Indie” listings during its launch, and the actual performance data was in-line with other similar releases.

Summary:

Here is a short summary video of the project.